Breaking Boundaries: How Carma Scaled Beyond Shopify with PoweredBy Patchworks

PoweredBy Patchworks is a flexible integration solution designed for partners who want to leverage Patchworks' integration technology as their own, without the need for extensive in-house development. PoweredBy enables businesses to scale their operations quickly and efficiently by accessing a pre-built, robust network of connectors across multiple eCommerce platforms. With PoweredBy, partners can offer seamless integrations to their customers across a wide range of platforms, reducing development costs, time-to-market, and maintenance burdens.

Carma, an innovative sustainability-driven business, sought a scalable integration solution that would allow them to expand their reach beyond Shopify. Through the PoweredBy Patchworks solution, Carma has unlocked new opportunities across various eCommerce platforms like Visualsoft, Magento, and BigCommerce, positioning themselves to grow their impact and simplify their onboarding process for new merchants.

Carma’s mission is to help companies build sustainable practices into their everyday business operations. Initially, Carma's integrations focused solely on Shopify, allowing them to connect easily with merchants on that platform. However, as their business grew, they began to encounter new prospects and opportunities beyond Shopify. They needed to expand their capabilities to other platforms like Visualsoft, Magento, and BigCommerce to reach a wider audience and avoid being constrained by a single platform.

The challenge for Carma was finding a solution that would allow them to:

• Expand to multiple eCommerce platforms without needing to develop entirely new integrations from scratch.
• Accelerate time-to-market for new connections and reduce the complexity of building new integrations for non-Shopify merchants.

Maintain flexibility to onboard new merchants across different platforms without significant development overhead.

Carma connected with Patchworks through a conversation initiated at an event. After understanding Carma's need for flexibility and scalability, Patchworks proposed their PoweredBy solution as the ideal fit. PoweredBy allowed Carma to:

• Leverage Patchworks’ existing network of pre-built connectors, giving them the ability to connect to Visualsoft, Magento, BigCommerce, and other platforms much more quickly.
• Streamline the integration process, making it easier to maintain and support integrations for a variety of platforms beyond Shopify.
• Gain access to new merchant opportunities, broadening their market reach and increasing the number of potential clients they could serve.

PoweredBy offered Carma the flexibility to scale their integrations rapidly while maintaining the ability to customise connections as needed. Carma was no longer confined to Shopify, opening doors to new business relationships with a diverse range of eCommerce merchants.

By partnering with Patchworks under the PoweredBy package, Carma unlocked several key benefits that transformed their approach to integrations:

• Flexibility to Integrate Across Platforms: Carma could now expand its integration offering beyond Shopify, with minimal development time and effort. This flexibility allowed them to work with merchants using platforms like Visualsoft, Magento, and BigCommerce, among others.
• Increased Addressable Market: With the ability to integrate across multiple eCommerce platforms, Carma significantly expanded its potential customer base. They were no longer limited to Shopify merchants and could target a broader range of businesses across different platforms.
• Faster Time-to-Market for New Integrations: PoweredBy allowed Carma to build connections quickly and efficiently. What would have been a time-consuming, resource-heavy process became streamlined, reducing the time-to-market for new integrations and freeing up internal resources.

Reduced Management Overhead: By leveraging Patchworks' technology, Carma minimised the complexity and resources needed to manage their integrations. Patchworks handled the heavy lifting of building and maintaining the connectors, allowing Carma to focus on their core mission of driving sustainability.

Since partnering with Patchworks, Carma has seen transformative results:

• Expanded Platform Support: The PoweredBy solution enabled Carma to build integrations for Visualsoft and gain a head start on expanding to other platforms like Magento and BigCommerce. This flexibility has helped them capture new opportunities and work with merchants across various eCommerce platforms.
• Significant Time and Cost Savings: By leveraging Patchworks’ pre-built connectors, Carma reduced the development time required to build new integrations by approximately 90%. This not only sped up their time-to-market but also resulted in substantial cost savings, freeing up resources for other business initiatives.
• Greater Market Reach: Carma is now positioned to target a much larger market of eCommerce merchants across multiple platforms. This expanded reach aligns with their mission to help more businesses implement sustainable practices through their services.

Carma's partnership with Patchworks under the PoweredBy package has provided them with the tools and flexibility to expand their business significantly. By leveraging Patchworks’ technology, they have been able to overcome the limitations of working with a single platform, broaden their market reach, and reduce the time and resources required to integrate new merchants. As they continue to scale, Carma is positioned to grow their impact, bringing sustainability to even more businesses across the eCommerce landscape.