We are excited to announce that Blake Mill, a rapidly growing fashion brand known for its bold and innovative men's shirts, is now live on the Patchworks platform. This integration between Shopify and John Lewis & Partners Virtualstock marketplace, delivered internally by the Blake Mill team, highlights Patchworks' strong UX and ease of use. Blake Mill’s commitment to operational excellence is supported by the seamless integration, ensuring they continue to scale efficiently.

This integration is set to transform Blake Mill’s operational efficiency and streamline their ecommerce processes, with:

• Unified Inventory Management: By integrating Shopify with John Lewis & Partners Virtualstock marketplace, Blake Mill gains real-time visibility and control over their inventory. This synchronisation ensures accurate stock levels across all sales channels, reducing discrepancies and improving stock management.
• Optimised Order Fulfilment: The integration enables smoother order processing, from placement to fulfilment. With real-time data flow, Blake Mill can efficiently manage orders, ensuring faster delivery and a better customer experience.
• Enhanced Data Accuracy: Automatic data syncing between Shopify and John Lewis & Partners Virtualstock marketplace reduces manual entry errors and ensures that product information, pricing, and stock levels are always up-to-date.
• Improved Customer Insights: The integration allows Blake Mill to leverage data from both systems for more informed decision-making. This insight helps in understanding customer behaviour and optimising inventory to meet demand effectively.

Patchworks’ internal integration team has delivered a solution that enhances Blake Mill’s operational workflows, enabling them to focus on growth and delivering exceptional service. Blake Mill’s continued success in the fashion industry is driven by their ability to combine creativity with operational precision.

We are thrilled to support their journey towards improved efficiency and customer satisfaction.