Overview
Less is More.
Connected to the eCommerce ecosystem, ZAP~POST enables DTC brands to send Direct Mail (Zaps!), triggered by digital events.
With laser focus on relevance, timing and content personalisation, ZAP~POST aims to send less mail more frequently, by targeting admail campaigns to recipients when they are most likely to engage. Typically, 20% of recipient data is rejected prior to send, ensuring the highest possible ROI.
Digitally native brands, who have never tried DM before, are invariably blown away with the results, particularly when integrated with their Marketing Automation Platforms.
ZAP~POST’s members can sign up, create, connect and publish a campaign in hours - an online platform, end-to-end. No code, no problems.
Described more as eco-conscious than warriors, Zaps are printed on FSC paper stocks, by B Corp print partners, and a tree is planted for every two hundred Zaps sent. Even returned Zaps are securely shredded before landing back in your kitchen as a paper towel.
Direct Mail, for a digital age.
Here's exactly how it works... https://zappost.com/how-direct-mail-works/
