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Patchworks Connect

YOUR TRIBE, YOUR TECH, YOUR FUTURE

Presented by: Patchworks
Date: Thursday 3rd October 2024
Venue: Bikeshed, 384 Old Street, London EC1V 9LT

Connect was an unforgettable day of building new connections in an inspiring venue with our community of customers, partners, technology experts, and enthusiasts.

In an increasingly fragmented SaaS landscape, where systems are swapped out more frequently and ROI is under the microscope, we focused on the most pressing challenges faced by brand owners and retailers in the digital space.

Relive the experience with recordings of dynamic keynotes, interactive Q&A sessions, thought-provoking panels, hands-on workshops, and more. Stay connected, continue learning, and keep the inspiration alive by accessing the event resources below!

  • Patchworks
  • The Bike Shed, 384 Old Street, London EC1V 9LT
  • Past event

Event resources

  • Webinar Recording

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  • Event brochure

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About the event

We tackled some of the most pressing issues in the world of digital commerce. Access the event resources to revisit these key discussions:

  • The "Lean" Tech Stack: Has your tech stack become too complex? Learn how to streamline it while boosting your margins.
  • The Pain of Poor Integration: Uncover the true cost of weak integrations and explore who is responsible for ensuring success.
  • Synergy in a Composed Stack: Can a composed tech stack outperform traditional solutions? We explored its potential.
  • Trading a Composed Tech Stack: Dive into the benefits of data centralisation and discover how to better manage a fragmented stack.
  • Middleware – Build or Rent?: Is developing your own middleware about control or ego? We unpacked the pros and cons.
  • Growth in a Fragmented Tech World: Discover how to overcome growth challenges in an increasingly disconnected technology environment.

Thank you to our sponsors

Why join this event?

At Patchworks we are fully committed to the ecosystem. In the new world customers, vendors and agencies win and lose together - we’re on the team.

  • 1

    Connect

    with a diverse tribe of thought leaders, industry pers and technical experts. Connections are our super-power.
  • 2

    Learn

    alongside authentic speakers, visionary experts doing the job and
  • 3

    Explore

    plenty of networking opportunities, workshop sessions, Patchworks partners offerings and an unmatched vibe.

Confirmed speakers

  • Leon shared insights on leveraging technology for business growth and efficiency, drawing from his extensive experience in driving digital transformation and innovation.

    Leon Shepherd

    CIO/ CTO at Castore

  • Specialising in system integrations and skilled in managing end-to-end ecommerce infrastructure, Luke has driven process improvements with a focus on automation and shared his experience gained over the years.

    Luke Lennon

    Tech Operations Analyst at Castore

  • Navid is a seasoned expert in implementing cutting-edge tech solutions to enhance business operations and shared his insights on leveraging tech for competitive advantage.

    Navid Jilow

    Director of Technology at Belstaff

  • Expert in driving customer acquisition and brand growth, Jake shared his strategies for successful growth marketing, offering valuable insights into customer engagement and brand expansion.

    Jake Newbould

    Growth Marketing Director at Sarah Raven

  • Technology Director Carole has extensive experience aligning technology strategy with business vision. Focused on innovation and execution, she expertly drives growth and brand recognition.

    Carole Kingsbury

    Chief Technology Officer at C&C Group

  • Boasting over 20 years of experience in information technology and passionate about driving digital transformation, process optimisation and automation to enhance business performance and shared his insights at Connect.

    Nick Owen

    Chief Technology Officer at OKA

  • Iestyn had over 20 years of agency and start-up experience. Before joining blubolt, he was Managing Director of Southeast Asia at Overdose, where he worked with brands such as Bata, Crate & Barrel, Moet Hennessy, Specialized, and Samsung. Prior to Overdose, Iestyn held various leadership roles at Unlimited Group, Isobar, R/GA, and The Mission Group in London and Singapore, collaborating with clients such as Unilever, Nike, Netflix, Uber, Guinness, Virgin, O2, and Diageo.

    Leon Shepherd

    CIO/ CTO at Castore

  • Matt is an accomplished and versatile professional with over 16 years of experience in various fields, ranging from eCommerce to finance. Currently, Matt is the eCommerce and Marketplace Manager at Green People, a leading natural and organic beauty brand, where he spearheads the company's online growth and expansion across Europe and beyond.

    Matt Burgess

    Ecommerce and Marketplace Manager at Green People

  • After three years as a Consultant at Monitor-Deloitte, Fer embarked on the journey of working in the Growth teams of various startups. With entrepreneurship deeply rooted in his family, he decided to start his own venture—a project aimed at transforming the returns experience for both brands and customers. His vision was to create a transparent and honest process, turning returns and exchanges into opportunities for merchants. This vision led to the founding of Reveni.

    Fernando Pedraz

    Co-Founder and CEO at Reveni

  • Meriel Neighbour leads digital product delivery and transformation at Clarks, overseeing complex integrations across their digital ecosystem. At Patchworks Connect, she shared insights on overcoming "integration horrors"—from common pitfalls to practical strategies for seamless digital transformation.

    Meriel Neighbour

    Head of Digital Product Delivery & Transformation at Clarks

  • As Solution Architect at Castore, Martin Tonge specialises in navigating the complexities of high-performance ecommerce systems. At Patchworks Connect, he explored how to simplify ultra-complex ecommerce landscapes, shared strategies for streamlining processes and enhancing operational efficiency.

    Martin Tonge

    Solution Architect at Castore

  • As Head of Customer Care at ME+EM Ltd, Rosie leads a dedicated team committed to delivering exceptional service support and styling advice to their valued customers. At ME+EM, a renowned luxury, women's fashion brand, she focuses on customer satisfaction and operational efficiency, leveraging data-driven insights to remove pain points and drive initiatives that enhance the customer experience and build lasting relationships. She is dedicated to ensuring that every interaction with ME+EM reflects the brand's commitment to quality and excellence

    Rosie Duffy

    Head of Customer Care at ME + EM

Agenda

Time

ARCH 4: Main Stage

ARCH 3: Workshop/ Networking

09:45
Registration & Networking Breakfast
10:20
Welcome Address

with Jim Herbert, CEO at Patchworks

10:40
Belstaff: A Truly Modern Transformation

Opening Keynote: Navid Jilow, Director of Technology, Belstaff

11:00
The Shifting Sands of Growth: Opportunities and Challenges

Fireside Chat & Q&A with Jake Newbould, Growth Marketing Director, Sarah Raven

Moderated by Pete Robertshaw, Head of eCommerce Consultancy at Space48

11:20
Break
Break
11:45
Beyond the Checkout: The Power of Post-Purchase Care

Moderator: Fernando Pedraz, Co-Founder & CEO,ReveniRosie Duffy, Head of Customer Care,ME+EM

12:10
Integration Horrors: How to Face Up To and Avoid the Fear

Panel Session with

Nick Owen, Chief Technology Officer at OKA

Carole Kingsbury,Chief Technology Officer, C&C Group

Meriel Neighbour Head of Digital Product Delivery & Transformation, Clarks

Moderated by Dave Wileman, VP of Sales and Partnerships at Patchworks

Workshop 1: The Time to Value Debate (TTV)

Workshop discussion sponsored by Bigcommerce, moderated by Sara Russell, Marketing Director,5874 Commerce

12:45
The Rise of The Locker

Neil Kuschel CEO, InPost

13:00
Lunch Break
Lunch Break
13:50
What Clients Really Need From Their Agency Partners

Spotlight Session

Moderator: Iestyn Keyes, CEO, blubolt
Matt Burgess, eCommerce and Marketplace Manager, Green People


14:05
The Changing Nature of the Ecosystem

Moderator: James O'Hare, Managing Director, Sitoo

Zoe Pedersen, General Manager, Limesharp

Seth Bindernagel, Vice President Marketing, Commerce Layer

Workshop 2: The Truth & Lies About Lowcode

Moderated by Jamie Hancox, Founder, Commerce Futures

14:55
Break
Break
15:20
The Castore Story: The Unique Technology Operating Model at Castore Explored and Explained

Panel Session

Moderator: Jim Herbert, CEO at Patchworks

Leon Shepherd, CTO, Castore

Luke Lennon, Tech Operations Analyst, Castore

Martin Tonge, Solution Architect, Castore 



Workshop 3: The Future of the Partner Ecosystem

Workshop session moderated by Sara Russell, Marketing Director, 5874 Commerce

16:05
Final Remarks

Jim Herbert, CEO, Patchworks

16:25
Drinks & Networking
16:25

Drinks & Networking

20:00
Event Closes

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